Posts Tagged blogger

Universal McCann’s Global Social Media Wave 4 report

Universal McCann's Global Social Media Wave 4 report

Universal McCann has been running an annual global social media tracker report for the last four years.  The Wave reports started in 2006 (Wave 1) and now in it’s fourth year, the Wave 4 report has shown some key insights on Bloggers and Social Networkers.

Internet global audience has grown with over 625million active internet users.
Blogging [...]

No Comments

How Marketers get it wrong with Mummy Bloggers – AdAge Video

AdAge ran a great interview with Elisa Camahort Page, the founder of BlogHer, with tips for Marketers to interact with Mummy Bloggers.
Check out the video here:
http://adage.com/aboutdigital/article?article_id=138043
Or if you don’t have time…. here’s a quick summary:
Set Clear Goals – Most marketers enter social media without clear goals.  Whether it is to drive awareness or shifting perceptions, [...]

No Comments